Niacinamide: the quiet multitasker, and three myths

Niacinamide rarely gets the spotlight, but few ingredients do as many useful things at once. It appears in two of our formulas: Centella-B3 Concentrate and Hydra-Defense Complex.

What it is

Niacinamide is a form of vitamin B3. Inside skin cells it becomes NAD+ and NADP, molecules involved in energy use and repair.

Three well-studied effects

  1. More even tone. Niacinamide doesn’t stop melanin being made. It reduces the transfer of pigment packets from melanocytes to the surrounding skin cells, so less pigment reaches the surface.
  2. A stronger barrier. It increases the skin’s own production of ceramides and other barrier lipids, reducing water loss.
  3. Balanced oil. A 2% niacinamide formula reduced facial sebum in a controlled study, which helps with shine and the look of pores.

Because it works on a different step of pigmentation from alpha arbutin or vitamin C, it pairs well with both.

Myth 1: you can’t use niacinamide with vitamin C

This came from old experiments with pure ingredients under heat, where the two formed a complex. In modern formulas at room temperature, that isn’t a practical concern. If the combination tingles, apply them at different times of day.

Myth 2: flushing means you’re allergic

Some people feel warmth or tingling when they first use niacinamide. It’s usually linked to traces of nicotinic acid, a related molecule, and usually settles within days. Stop if it persists, worsens or comes with a rash.

Myth 3: more is always better

Most clinical research used 2–5% niacinamide. Higher concentrations raise the chance of irritation without clear extra benefit for most people. The right amount in a well-built formula beats the biggest number on a label.

Further reading

  • Hakozaki T, Minwalla L, Zhuang J, et al. The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer. Br J Dermatol. 2002;147(1):20–31.
  • Tanno O, Ota Y, Kitamura N, Katsube T, Inoue S. Nicotinamide increases biosynthesis of ceramides as well as other stratum corneum lipids to improve the epidermal permeability barrier. Br J Dermatol. 2000;143(3):524–531.
  • Draelos ZD, Matsubara A, Smiles K. The effect of 2% niacinamide on facial sebum production. J Cosmet Laser Ther. 2006;8(2):96–101.